Branding Design for Husky Hangout

Branding · Group Project · Illustration

ART DIRECTOR   Kelly A. Holohan
INSTITUTION   Tyler School of Art and Architecture

Each year, under the guidance of Professor Kelly Holohan at Tyler School of Art & Architecture, Tyler Graphic & Interactive Design MFA students collaborate on a project aimed at benefiting the local community. For several years, we have partnered with St. James School, a middle school situated in Philadelphia's West Allegheny neighborhood.

Our upcoming project involves creating a refreshed brand identity for the Husky Hangout Lounge, a space where alumni can unwind, grab a bite, and work on assignments. The Tyler Design MFA team will be responsible for designing a cohesive visual system for the area, including a new logo and supplementary design elements.

The Branding Design Team: Evan Baliey, Yongxin Wen, Julia Malak, Chad Hu